<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>annatou</title>
	<link>http://www.annatou.com</link>
	<description>annatou</description>
	<pubDate>Wed, 17 Oct 2012 19:48:03 +0000</pubDate>
	<generator>http://www.annatou.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Sequence.com</title>
				
		<link>http://www.annatou.com/Sequence-com</link>

		<comments>http://www.annatou.com/following/annatou.com/Sequence-com</comments>

		<pubDate>Wed, 17 Oct 2012 19:48:03 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">723243</guid>

		<description>
&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.29.39 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.29.39 AM_o.png" data-mid="3422288"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.29.48 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.29.48 AM_o.png" data-mid="3422289"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.06 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.06 AM_o.png" data-mid="3422292"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.22 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.22 AM_o.png" data-mid="3422293"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.41 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.41 AM_o.png" data-mid="3422294"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.59 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.30.59 AM_o.png" data-mid="3422298"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.31.06 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.31.06 AM_o.png" data-mid="3422304"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.31.11 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.31.11 AM_o.png" data-mid="3422306"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.31.26 AM.png" width="670" height="470" width_o="1212" height_o="852" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.31.26 AM_o.png" data-mid="3422309"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.32.20 AM.png" width="670" height="678" width_o="1135" height_o="1150" src_o="http://payload.cargocollective.com/1/1/40459/723243/Screen shot 2010-10-24 at 11.32.20 AM_o.png" data-mid="3422311"  border="0" align="left"/&#62;
	Fullscreen


Design, Art Direction

Designing your own brand and your own website is often the most challenging. It's easier to give advice than to take your own. This redesign accomplished many things. It gave us a cooler, more confident brand, showcased our work in a more impressive way and allowed us to show off some of the new capabilities of both HTML 5 and wordpress. Making a great mobile version is next on the to do list...

sequence.com

</description>
		
		<excerpt>  Design, Art Direction  Designing your own brand and your own website is often the most challenging. It's easier to give advice than to take your own. This...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/723243/prt_1287946307.jpg" />

	</item>
		
		
	<item>
		<title>Twenty Five Lusk</title>
				
		<link>http://www.annatou.com/Twenty-Five-Lusk</link>

		<comments>http://www.annatou.com/following/annatou.com/Twenty-Five-Lusk</comments>

		<pubDate>Sat, 29 Jan 2011 16:48:52 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[web, information architecture]]></category>

		<guid isPermaLink="false">994303</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.23 PM.png" width="670" height="451" width_o="1206" height_o="812" src_o="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.23 PM_o.png" data-mid="4773397"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.27 PM.png" width="670" height="450" width_o="1207" height_o="812" src_o="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.27 PM_o.png" data-mid="4773412"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.33 PM.png" width="670" height="450" width_o="1207" height_o="811" src_o="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.33 PM_o.png" data-mid="4773447"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.51 PM.png" width="670" height="755" width_o="1220" height_o="1376" src_o="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.22.51 PM_o.png" data-mid="4773457"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.23.04 PM.jpg" width="670" height="676" width_o="1209" height_o="1221" src_o="http://payload.cargocollective.com/1/1/40459/994303/Screen shot 2011-01-21 at 2.23.04 PM_o.jpg" data-mid="4773787"  border="0" align="left"/&#62;	Fullscreen


Art Direction, Design, IA

TwentyFive Lusk is a brand new "New York style" restaurant that just opened in San Francisco. They wanted an elegant, bare bones simple website that gave users just enough information to be intrigued.

I managed an information architect and a senior designer on this quick turn project, while contributing some visual design myself.

P.S. Try the cauliflower creme brulee. Yum.</description>
		
		<excerpt>  Art Direction, Design, IA  TwentyFive Lusk is a brand new "New York style" restaurant that just opened in San Francisco. They wanted an elegant, bare bones simple...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/994303/prt_1296341306.jpg" />

	</item>
		
		
	<item>
		<title>Chipotle iPhone App</title>
				
		<link>http://www.annatou.com/Chipotle-iPhone-App</link>

		<comments>http://www.annatou.com/following/annatou.com/Chipotle-iPhone-App</comments>

		<pubDate>Fri, 22 Oct 2010 14:24:58 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[iPhone app, mobile]]></category>

		<guid isPermaLink="false">722835</guid>

		<description>
&#60;img src="http://payload.cargocollective.com/1/1/40459/722835/big1 copy.jpg" width="670" height="445" width_o="1340" height_o="891" src_o="http://payload.cargocollective.com/1/1/40459/722835/big1 copy_o.jpg" data-mid="4773912"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722835/small1.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722835/small1_o.jpg" data-mid="3402993"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722835/small2.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722835/small2_o.jpg" data-mid="3402994"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722835/small3.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722835/small3_o.jpg" data-mid="3402996"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722835/small4.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722835/small4_o.jpg" data-mid="3402997"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722835/small5.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722835/small5_o.jpg" data-mid="3402998"  border="0" align="left"/&#62;
	Fullscreen


Design, Illustration

The Chipotle Ordering App was the first app of its kind, allowing customers to order and pay all on their iPhones. It helps beat the lunch rush and has been a tremendous sales driver.</description>
		
		<excerpt>  Design, Illustration  The Chipotle Ordering App was the first app of its kind, allowing customers to order and pay all on their iPhones. It helps beat the lunch...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/722835/prt_1287780582.jpg" />

	</item>
		
		
	<item>
		<title>Cisco Blog Hub</title>
				
		<link>http://www.annatou.com/Cisco-Blog-Hub</link>

		<comments>http://www.annatou.com/following/annatou.com/Cisco-Blog-Hub</comments>

		<pubDate>Fri, 22 Oct 2010 14:21:45 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[web, information architecture]]></category>

		<guid isPermaLink="false">717517</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/1/40459/717517/cisco_blog_01.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/717517/cisco_blog_01_o.jpg" data-mid="3403649"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/717517/cisco_blog_02.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/717517/cisco_blog_02_o.jpg" data-mid="3403650"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/717517/cisco_blog_03.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/717517/cisco_blog_03_o.jpg" data-mid="3403652"  border="0" align="left"/&#62;}&#60;img src="http://payload.cargocollective.com/1/1/40459/717517/06.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/717517/06_o.jpg" data-mid="3403766"  border="0" align="left"/&#62;
	Fullscreen


Design, Art Direction, IA

This recent redesign of the Cisco blog hub and all of the 22 (and growing) Cisco blogs had quite a few goals to achieve. The biggest problem was that the old blog hub didn't feel much like a hub at all. It was more of a single blog that had its own content. The new hub needed to be an aggregate of all the blogs and give each blog a fair chance of having their content get noticed.

Next, it was right on the tail of a bigger Cisco brand redesign and all of the blog owners didn't want to be sporting the old look and feel.

It also needed to highlight video content which is currently a major Cisco initiative.

Lastly, it needed to pump up the social media to get more eyes looking at all of Cisco's rich content.

blogs.cisco.com</description>
		
		<excerpt>  Design, Art Direction, IA  This recent redesign of the Cisco blog hub and all of the 22 (and growing) Cisco blogs had quite a few goals to achieve. The biggest...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/717517/prt_1296433743.jpg" />

	</item>
		
		
	<item>
		<title>MySpace Refresh</title>
				
		<link>http://www.annatou.com/MySpace-Refresh</link>

		<comments>http://www.annatou.com/following/annatou.com/MySpace-Refresh</comments>

		<pubDate>Fri, 22 Oct 2010 14:21:33 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">567687</guid>

		<description>
&#60;img src="http://payload.cargocollective.com/1/1/40459/567687/01.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567687/01_o.jpg" data-mid="3420580"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567687/02.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567687/02_o.jpg" data-mid="3420582"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567687/03.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567687/03_o.jpg" data-mid="3420584"  border="0" align="left"/&#62;
	Fullscreen


Design

Once upon a time, MySpace was still on top of Facebook. I worked on this refresh when it became clear that Facebook was going to give MySpace a run for their money. MySpace knew they needed to make some changes, but at the same time were very resistant to change since they get so much push-back from devoted users. We wanted to overhaul the whole site, but resolved to make some tiny, itty bitty changes where we could. 

We made great strides toward making the global navigation more intuitive and visually consistent across the site. The other leap forward was giving the user the ability to update their status and mood from any page on the site. The MySpace splash page modules were updated and we added a rotating promo feature with a tiered advertising structure. Advertisers could buy just the mrec, the entire promo area or pay the big bucks to take over the whole background.</description>
		
		<excerpt>  Design  Once upon a time, MySpace was still on top of Facebook. I worked on this refresh when it became clear that Facebook was going to give MySpace a run for...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/567687/prt_1287936452.jpg" />

	</item>
		
		
	<item>
		<title>Chevron Website</title>
				
		<link>http://www.annatou.com/Chevron-Website</link>

		<comments>http://www.annatou.com/following/annatou.com/Chevron-Website</comments>

		<pubDate>Fri, 22 Oct 2010 14:20:52 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">567677</guid>

		<description>
&#60;img src="http://payload.cargocollective.com/1/1/40459/567677/web_01.jpg" width="670" height="470" width_o="670" height_o="470" src_o="http://payload.cargocollective.com/1/1/40459/567677/web_01_o.jpg" data-mid="3404896"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567677/web_02.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567677/web_02_o.jpg" data-mid="3404897"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567677/web_03.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567677/web_03_o.jpg" data-mid="3404898"  border="0" align="left"/&#62;
	Fullscreen


Design

This is an oldie, but a goodie. I worked on the redesign of chevron.com in mid-2007. We designed a clean, modern, easy-to-navigate site that's been flexible for Chevron's growth over the last 3 years.

Check it out: chevron.com</description>
		
		<excerpt>  Design  This is an oldie, but a goodie. I worked on the redesign of chevron.com in mid-2007. We designed a clean, modern, easy-to-navigate site that's been...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/567677/prt_1296433198.jpg" />

	</item>
		
		
	<item>
		<title>Chipotle Brand</title>
				
		<link>http://www.annatou.com/Chipotle-Brand</link>

		<comments>http://www.annatou.com/following/annatou.com/Chipotle-Brand</comments>

		<pubDate>Fri, 22 Oct 2010 13:41:39 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[brand book, stationery, style guide, menus, direct mail,  gift cards]]></category>

		<guid isPermaLink="false">722860</guid>

		<description>
&#60;img src="http://payload.cargocollective.com/1/1/40459/722860/brand4.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722860/brand4_o.jpg" data-mid="3401071"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722860/brand2.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722860/brand2_o.jpg" data-mid="3401066"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722860/brand1.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722860/brand1_o.jpg" data-mid="3401063"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722860/brand5.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722860/brand5_o.jpg" data-mid="3401517"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722860/brand3.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722860/brand3_o.jpg" data-mid="3401068"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722860/brand6.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/722860/brand6_o.jpg" data-mid="3401563"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/722860/flip_7.jpg" width="670" height="470" width_o="670" height_o="470" src_o="http://payload.cargocollective.com/1/1/40459/722860/flip_7_o.jpg" data-mid="3401682"  border="0" align="left"/&#62;
	Fullscreen


Design, Art Direction, Brand Strategy, IA, Illustration

I've had the priviledge of working on many of Chipotle's touchpoints. Here's a quick sampling of some of my favorites.</description>
		
		<excerpt>  Design, Art Direction, Brand Strategy, IA, Illustration  I've had the priviledge of working on many of Chipotle's touchpoints. Here's a quick sampling of some of...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/722860/prt_1287772203.jpg" />

	</item>
		
		
	<item>
		<title>Chipotle Passionate Ramblings</title>
				
		<link>http://www.annatou.com/Chipotle-Passionate-Ramblings</link>

		<comments>http://www.annatou.com/following/annatou.com/Chipotle-Passionate-Ramblings</comments>

		<pubDate>Fri, 22 Oct 2010 11:44:47 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[packaging, out-of-home]]></category>

		<guid isPermaLink="false">721235</guid>

		<description>
&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/pack1.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/pack1_o.jpg" data-mid="3399705"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/pack2.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/pack2_o.jpg" data-mid="3399706"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/pack3.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/pack3_o.jpg" data-mid="3399707"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/pack4.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/pack4_o.jpg" data-mid="3399708"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/pack11.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/pack11_o.jpg" data-mid="3400261"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/pack7.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/pack7_o.jpg" data-mid="3399713"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/sketch_01.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/sketch_01_o.jpg" data-mid="3399834"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/721235/ramblings3.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/721235/ramblings3_o.jpg" data-mid="3400215"  border="0" align="left"/&#62;
 	Fullscreen


Design, Illustration, Art Direction

Food With Integrity is Chipotle's commitment to finding the very best ingredients raised with respect for the animals, the environment and the farmers. User research proved an alarming number of people had no idea about this Food With Integrity commitment. And even more alarming was that once they did know, it didn't make a difference to them in choosing to eat at Chipotle verses some other place. This was very discouraging since so much time, effort and MONEY goes into trying to do what is right. At first we avoided talking about FWI and focused on great tasting food as the main message, but it just didn't feel right. We all believed that it was time for more people to start caring about where the food they eat comes from.

This is where the "passionate ramblings" come in. We decided to tell quirky, handwritten stories and rants told by all sorts of people and things: farmers, animals, ingredients, the earth, even napkins. The first priority was to make the stories fun to read, which we believed would soften the blow of the second priority, which was to educate people about food that has integrity.</description>
		
		<excerpt>   Design, Illustration, Art Direction  Food With Integrity is Chipotle's commitment to finding the very best ingredients raised with respect for the animals, the...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/721235/prt_1287765800.jpg" />

	</item>
		
		
	<item>
		<title>Chipotle "Porkquest" Video</title>
				
		<link>http://www.annatou.com/Chipotle-Porkquest-Video</link>

		<comments>http://www.annatou.com/following/annatou.com/Chipotle-Porkquest-Video</comments>

		<pubDate>Thu, 21 Oct 2010 16:28:41 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[video, diorama]]></category>

		<guid isPermaLink="false">720755</guid>

		<description>	
		
			
			
			
			
			
			
			
		
		
			
				
					
					
				
			
		
	


Art Direction

It was a challenge to tell Steve Ell's journey to find the perfect pork in an accessible way. People don't always want to be told that they should care about where their food comes from. Humor was a good tool to mitigate sounding too preachy.
</description>
		
		<excerpt>  Art Direction  It was a challenge to tell Steve Ell's journey to find the perfect pork in an accessible way. People don't always want to be told that they should...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/720755/prt_1288674755.png" />

	</item>
		
		
	<item>
		<title>Snowbunny</title>
				
		<link>http://www.annatou.com/Snowbunny</link>

		<comments>http://www.annatou.com/following/annatou.com/Snowbunny</comments>

		<pubDate>Fri, 13 Aug 2010 20:23:58 +0000</pubDate>

		<dc:creator>annatou</dc:creator>
		
		<category><![CDATA[identity, web, signage, menu boards, illustration]]></category>

		<guid isPermaLink="false">567689</guid>

		<description>
&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/logo1_11.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567689/logo1_11_o.jpg" data-mid="3377291"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/sketchbook.jpg" width="670" height="470" width_o="670" height_o="470" src_o="http://payload.cargocollective.com/1/1/40459/567689/sketchbook_o.jpg" data-mid="3378680"  border="0" align="left"/&#62;

&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/menu1.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567689/menu1_o.jpg" data-mid="3377409"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/signage_14.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567689/signage_14_o.jpg" data-mid="3378069"  border="0" align="left"/&#62;

&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/wall_art1_13.jpg" width="670" height="470" width_o="1340" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567689/wall_art1_13_o.jpg" data-mid="3377601"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/wall_art2.jpg" width="670" height="656" width_o="960" height_o="940" src_o="http://payload.cargocollective.com/1/1/40459/567689/wall_art2_o.jpg" data-mid="3377644"  border="0" align="left"/&#62;

&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.18.53 AM.png" width="670" height="481" width_o="1289" height_o="927" src_o="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.18.53 AM_o.png" data-mid="3372057"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.18.57 AM.png" width="670" height="481" width_o="1289" height_o="927" src_o="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.18.57 AM_o.png" data-mid="3372059"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.05 AM.png" width="670" height="481" width_o="1289" height_o="927" src_o="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.05 AM_o.png" data-mid="3372061"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.15 AM.png" width="670" height="481" width_o="1289" height_o="927" src_o="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.15 AM_o.png" data-mid="3372063"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.21 AM.png" width="670" height="481" width_o="1289" height_o="927" src_o="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.21 AM_o.png" data-mid="3372069"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.27 AM.png" width="670" height="481" width_o="1289" height_o="927" src_o="http://payload.cargocollective.com/1/1/40459/567689/Screen shot 2010-10-20 at 11.19.27 AM_o.png" data-mid="3372070"  border="0" align="left"/&#62;

	Fullscreen


Design, Strategy, IA, Illustration

This project was a dream come true for me. Design + Frozen Yogurt = 1 Happy Anna Tou

Snowbunny wanted to ride the giant trend wave of cute, health-conscious frozen yogurt shops like Pinkberry, Red Dot, etc. They wanted a modern, minimal look that would differentiate themselves from  their competitors in the downtown square of Healdsburg, California. This meant avoiding all earthy, rustic, winery-type colors and imagery. They also wanted to be appealing to kids.

snowbunnyyogurt.com</description>
		
		<excerpt>  Design, Strategy, IA, Illustration  This project was a dream come true for me. Design + Frozen Yogurt = 1 Happy Anna Tou  Snowbunny wanted to ride the giant trend...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/40459/567689/prt_1287628981.jpg" />

	</item>
		
	</channel>
</rss>